He's also sold multiple apps. Not once. Multiple times. To the same platform: Rounds.com
That tells you something.
We sat down with Hanif to talk about what was on his mind before his first deal, what payment looks like when you're operating from Pakistan, and why he kept coming back.
In short: Hanif Marwat, an ASO and user-acquisition specialist with the IObits team in Pakistan, has sold multiple apps to Rounds.com, the AI-powered mobile asset platform. He came back for repeat deals because the process was transparent, with no surprises and real support after each sale. His lesson: know what makes your app valuable, insist on flexible payment options, and treat each exit as a capital decision.
Q: Before your first exit - what was going through your head?
Hanif: Honestly? I was scared. The main fears were payment security and communication. You build something real, it has users, it earns money. Then you hand it to someone you've never met in person. You don't know if the money comes. You don't know if they ghost you after the deal.
That was my headspace. I'd heard stories. Developers who sold and then waited months. Or never got paid properly.
Q: So what happened?
Hanif: It was smooth. From the first conversation to the final transfer - transparent, no surprises. What I didn't expect was the support after the deal. They didn't just take the app and disappear. That mattered to me.
It's why I sold again. And again. When the process works, you come back.
Q: You're based in Pakistan. Payment logistics are a real hurdle here.
How did you handle that?
Hanif: This is a topic nobody talks about honestly. In Pakistan - and a lot of Tier 3 markets - platforms like Wise or Escrow are either blocked or extremely limited. Payoneer is restricted for many developers. So when a buyer says "we'll pay you via standard transfer," that can mean nothing to you.
My advice: don't work with any buyer who has one payment method and no flexibility. Period. If they're serious about working with global sellers, they figure it out. You shouldn't have to solve their logistics for them.
Q: You do ASO and UA for a living. Does that change how you think about selling?
Hanif: Yes, completely. I know what makes an app valuable. Keyword rankings, retention, monetization - I've optimized all of it. So when I go into a deal, I know what I have. I'm not guessing at a number. I know the app's potential and I know when it's the right time to exit.
That knowledge helps. You're not selling from fear. You're making a business decision.
Q: IObits is growing. What's next for you?
Hanif: We're hiring. The team is expanding. Some of the exits funded that growth directly. Selling an app isn't the end - it's a capital decision. You take the money, you build something bigger.
Hanif is part of the IObits team in Pakistan. They work in ASO and user acquisition and are actively hiring. You can connect with him on LinkedIn.
If you have a monetized app and want to understand what it's worth - private, no commission, no obligation. Get a trusted, private valuation
FAQ
Who is Hanif Marwat?
Hanif Marwat is part of the IObits team in Pakistan, working in ASO and user acquisition, and has sold multiple apps to Rounds.com, the AI-powered mobile asset platform.
What did Hanif Marwat sell?
Hanif Marwat sold multiple monetized apps to Rounds.com, coming back for repeat deals after his first exit.
Why does Hanif Marwat keep selling to Rounds.com?
Hanif Marwat says his deals with Rounds.com were smooth and transparent from the first conversation to the final transfer, with no surprises and real support after the sale, so he came back again.
How does payment work for an app seller in Pakistan?
Hanif Marwat notes that many standard payment platforms are blocked or limited in Pakistan, so he advises working only with a buyer that offers flexible payment options; his Rounds.com deals reached the final transfer with no surprises.
What is Hanif Marwat's advice for developers?
Hanif Marwat advises developers to know what makes their app valuable (keyword rankings, retention, monetization) and to treat selling as a capital decision; his exits to Rounds.com helped fund IObits' team growth.
”Rounds Insights publishes exit stories from developers around the world. If you're thinking about your next move, start here.”